Lets talk about what exactly a plug in is. A plugin is a piece of technology that ‘plugs-in’ code to your WordPress site. There are WordPress plugins that create:
WordPress plugins enhance your site and make it functional and useful! There are more than 59,000 FREE WordPress plugins out there. This is why WordPress is one of the best platforms out there. Functionality features are endless. You can enhance your site without the hefty price tag that shopify or squarespace may add on. WordPress Plugins, for their most basic plan, are free. So, let’s get straight into which plugins I recommend and why!
Jetpack is one of the first plugins needed for your site. And really, you only need the free version! Jetpack:
Jetpack does have other features, however I find the above to be the most useful. You can turn off certain Jetpack features. Therefore you only use what features you need and this prevent your website from slowing down.
Advanced Jetpack features include:
EWWW is a super handy, easy to use plugin that will speed up your site. How?
EWWW is an image optimiser that optimises the size of your pictures. It optimises newly uploaded and original images on your site.
‘Why do I want my images to be optimised?’
Optimising images means your website page speeds are increased. This is better for customer usability and search engines. Search engines LOVE a speedy site and will rank your site higher that those sites with poor loading times!
Features:
This plugin is an absolute necessity! Another free wordpress plugin that lets you create website back-ups manually or automatically. Busy? Schedule your back-ups and stress less. I always try to download this as soon as I begin to build my site. This ensures you don’t lose any of your work in the early stages.
‘Why do I need back-ups?’
If your website was to go down for any reason, updrafts plugin restores it again with a single click. It is easy to navigate and is user friendly. There is lots of info on how to use this plugin. Check out the following link:
https://wordpress.com/go/reviews/updraftplus-review-is-it-the-best-free-wordpress- backup-plugin/
Features:
I love the smash balloon social feed for my WordPress social media plugin. It allows you to embed your social media feed onto your site. Its great for aesthetics and brand consistency. It also keeps people bouncing between your website and social feeds. Once again, another free plugin that has a pro feature. I use the free version and am very happy with it.
Features:
Contact form 7 is a necessary plugin that comes with most themes. It allows potential clients to contact you with ease. Feature this on your home page or contact page for maximum results. You can customise the form to include whatever fields your want. Use some CSS to spruce up the styling and you are good to go!
Features:
If you need a consultation form, a quiz or a survey on your site. Look no further than quiz survey master. I use this plugin on any site that needs a client consultation form. It is super easy to use and you can get results delivered straight to your email.
Features
Yoast SEO is one of the most popular SEO (Search Engine Optimisation) plugins.
What is SEO you ask? SEO is how your website is ranked by google. Is it on the first page of google or is it on the 23rd?
Yoast SEO is a plugin that helps you analyse your website content and organise it in a way that google will love!
Like many other plugins, there is a free version and there is also a premium version.
Features
On my own personal site, there was a plugin conflict between yoast and another plugin. This meant yoast would not work. Luckily, AISEO is a great alternative to yoast. It’s similar to yoast and easy to use!
Features
Wordfence is one of the most popular WordPress plugins for security measures. The free version of wordfence enables:
Wordfence even logs attacks that have occurred and lets you view the reports! Super handy and quite interesting.
Where do I even begin with this plugin?! I cannot believe it has a free version. Paid members pro enables you to create a members area on your website. Members can log-in and access ‘secret’ pages that the general public can’t!
You can take payment via a monthly subscription or a once off payment. A great way to make passive income or give your members an exclusive members area to play in.
Features:
An absolute must have if you are wanting to include email subscriptions/ marketing on your website.
Marketing emails lets you get personal with clients and potential clients. Your email goes straight to their inbox. You can have a daily weekly, monthly email etc. Little reminders of why they should buy from you that slide into their inbox!
Marketing emails create trust, brand identity and is a super cheap form of marketing!
“How do I get their emails?”
Offer a free template, free gift, discount or some sort of freebie to get that email. Ever noticed why so many brands offer 10% your first purchase? That is to get your email.
Mailchimp Features:
Recently for an online course, I used the free version of the LearnPress plugin. I absolutely love this plugin. It is really amazing what you can get on the free version!
The LearnPress plugin was simple to use and allow me to create an online course with minimal coding. I used CSS to style my client’s course, however you can get away without that if you just want something simple.
Potential buyers can buy the course with one payment, or if you link it with Paid Members Pro, they can purchase it with monthly subscriptions!
LearnPress add-ons (for free!!)
LearnPress add-ons (at an extra cost) can include:
Affiliated links for monetising your website.
Extra income? Yes please!
Thirsty affiliates enables website owners to add in affiliated links to their websites. You receive payment once customers have used your affiliated links and purchases product from a certain site.
‘I have so many plugins, will they slow down my site?’
Plugins are a way of installing more code to your site. Therefore the more code for the server to download, the more time it takes to load up your site. More plugins may slow down your site, however, there are plugins that are of better quality than others and you need to choose carefully.
Query Monitor is a great programme that allows you to determine what plugins are causing issues on your site. Make sure to delete if after you use it though to save on space.
A simple way to ensure you aren’t slowing down your site is to delete unnecessary plugins. If you have 15 unused plugins installed on your site, they are more than likely going to slow down your site. Get rid of the plugins that are not absolutely necessary.
‘What is a plugin conflict?’
A plugin conflict is when plugins clash with each other and cause an error on your site. This actually can happen quite a bit so try not to panic when it does occur.
Plugin conflicts occur when:
‘How do I fix it?’
You need to find the plugin causing the conflict first. You need to:
It’s like a process of elimination.
8/08/22
Web design studio where aesthetics and strategy collide